The purpose of Utah Magazine (formerly named Continuum) is to explore the traditions, heritage, and evolving excellence that are the essence of Utah’s flagship public institution of higher education. The magazine seeks to offer insight into university-related events, to help stimulate thought and formulate opinion, and to place in perspective the unfolding chapters of university history.
The pages of the magazine keep alumni, faculty, staff, and community members up to date through in-depth features covering science, health, arts, humanities, athletics, and the people at the U whose work is at the national forefront. Utah Magazine also aspires to enhance the image of the university, promote pride in the institution, and demonstrate its national and international reach and influence.
Utah Magazine has a circulation of about 560,000 copies nationwide each year, with distribution to about 185,000 households each for the Fall, Winter, and Spring issues. Using the industry standard of an estimated 2.5 or more readers per issue (generally considered a safe to low pass-along estimate), that calculates to about a million readers each year.
The U began publishing Continuum magazine in May 1991 and changed the name to University of Utah Magazine in November 2019. For more on the new name and redesign, click here. To see past issues of Continuum, click here.
J. Melody Murdock
Marcia C. Dibble
David E. Titensor BFA’91
Senior Graphic Designer